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Celebrities often brag about their social media presence and number of followers. Their engagement on social media platforms improves the chances of grabbing endorsements and projects.

The Mumbai Police Crime Branch has recently busted a racket in which they unearthed more than 50 companies that were involved in selling social media followers, likes and comments.

Police have summoned ten high profile personalities to question them. Mumbai Joint Commissioner of Police Vinay Kumar Chaubey said, “We have investigated and found as many as 54 firms involved in this racket. SIT comprising Crime Branch along with Cyber Cell has been formed which will help in investigating this case.

This is the first case of its kind in the country.

We had stated before that Criminal Intelligence Unit (CIU) of Mumbai Police arrested a man named Abhishek Dinesh Daude in connection with creating fake profiles on social media. A foreign social media marketing company www.followerskart.com where Daude claimed to work is now on police radar.

A few days ago, singer Bhumi Trivedi lodged a complained to the police after she found about a fake profile created in her name. The imposter created a fake Instagram page of the singer and chatted with people. Moreover, the fraudster also kept the screenshot of the chats and showed it to people to increase followers. 

Reports have it, Mumbai Police found that as many as 176 high-profile people, including some Bollywood celebrities and sportspersons, allegedly paid money to get followers.